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Guides & Reports
This page is your gateway to influencer marketing - download free guides, reports & whitepapers on the creator economy.
Current Guides & Reports
Influencer Marketing Trend Guide 2025
18.12.2024
This guide offers analyses, development forecasts, news, trends and practical solutions as well as expert assessments of influencer marketing and social media in 2025.
Instagram Influencer Benchmark Report by IROIN® (2021-2024)
18.12.2024
This benchmark report gives you a deep insight into the world of Instagram influencers from 2021 to 2024.
Analysis: traditional costume fashion on Instagram
18.09.2024
In this guide, we shed light on developments in the traditional costume fashion industry and analyze social media and influencer marketing activities in this traditional segment.
Fitness Influencer Marketing-FIBO Special
15.04.2024
In this guide, we examine the success of the fitness industry and shed light on influencer marketing and social media in this segment as a FIBO special.
Influencer marketing trends 2024
15.01.2024
The new Influencer Marketing Trend Guide 2024 from IROIN® is here! Trends, news, development forecasts and expert assessments of influencer marketing 2024 - summarized for you.
Survey results on the use of influencer marketing software in the DACH region
01.05.2023
In our comprehensive study, conducted in collaboration with the market research institute GreenAdz, we examined current trends, focal points and challenges in influencer marketing from 04.04.-26.04.2023.
Artificial intelligence in influencer marketing
13.08.2023
The trending topic of artificial intelligence in influencer marketing - summarized for you. Everything you need to know about the topic. Secure your knowledge advantage and immerse yourself in the future.
The hype surrounding TikTok - a social media giant in the fast lane
22.11.2023
We reveal the secret behind the TikTok hype. In this guide, you'll find everything you need to know about the short video platform TikTok and what makes it so popular.