Learn how to efficiently share profiles with clients as a public report using AI Writer and Link
Sharing influencer profiles with clients or stakeholders shouldn't be a manual or time-consuming task. With the public report feature in the IROIN® Influencer Marketing Suite, you can present Discovery Reports in a polished, accessible format—without sending large files or building custom decks. Add AI-generated profile summaries, tailor the data shown, and send a live link that updates automatically if you make changes.
Why this feature matters?
Whether you’re preparing a client pitch or compiling a shortlist for internal review, presentation and clarity are key. Public reports allow you to:
-
Share curated influencer insights with just one link
-
Avoid file overload by skipping PDFs and Excel attachments
-
Add context and commentary using the built-in AI Writer
-
Update profiles in real time, even after sharing
This way, everyone involved sees the same version—instantly and in the most professional format.
Step-by-step: Share Discovery Reports as a public link
Step 1: Activate the Public Report
Go to the Discovery Report of the influencer you want to share. Click the “Public Report” toggle button at the top of the report to activate it.
You can also define the data base to share:
-
All Followers for a complete audience overview
-
Engaged Community to focus on active users (likes, comments)
Note: The switch to Engaged Community is available exclusively with the Discovery Pro+ license.In this example, "All Followers" is selected, but you can switch to "Engaged Community" to show only active users. This setting helps your customers see the most relevant data, depending on your focus.
Step 2: Customize the profile description with AI Writer
In the Discovery Report, hover over the profile description (e.g., under "Germany | Regensburg") and click the pencil icon.
You now have two options:
-
Use the AI Writer: Add keywords like “Interests: Film & TV, Music”, and click “Generate” to receive a text suggestion
-
Or write/edit the description manually on the right
The AI Writer helps you save time and deliver clear, informative descriptions—perfect for client-facing reports.
Step 3: Share the report link
Once the profile is prepared, copy the public report link (displayed next to the toggle switch). You can:
-
Send it individually via email
-
Collect multiple links in a spreadsheet for group sharing
-
Use it in presentations, strategy docs, or CRM notes
Optional: Use alternate formats
While public reports are the most visually appealing option, you can also export the same data in:
-
CSV format for Excel
-
PowerPoint slides for presentations or documentation
Choose the format that best fits your use case or client preference.
👉 More on this: " How do I create discovery reports/sedcards for multiple influencers? "