Learn how to efficiently combine influencers with multiple social media channels into your portfolio or easily add new channels.
If an influencer is active on multiple platforms like Instagram, TikTok, YouTube, or Twitch, it's especially helpful to combine all their channels under one profile. This way, you can maintain an overview and access all relevant data and insights centrally. There are several ways to do this – we'll show you two:
Option 1: Merge channels via Discovery
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Start in Discovery and use the available filters to search for a specific channel.
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Once you have found the right channel, click on “Add influencer to portfolio”.
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In the next step, you can decide whether you want to create a new influencer profile or assign the channel to an existing profile.
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Clicking "New Influencer Profile" will display all influencers already saved in your portfolio. Select the appropriate profile and add the channel.
This option is currently available for Instagram, YouTube and TikTok.
Option 2: Add channels directly in the portfolio
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Open your portfolio and select the desired influencer profile.
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Scroll down to the “Channels” section.
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Click “Add Channel”.
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Enter the channel name or URL in the search field and select the network.
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Once the channel is detected, the “Add” button is activated.
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Add the channel and save the changes.
Particularly relevant for Twitch: Automated monitoring & KPIs
As soon as you add a Twitch channel to your influencer profile, stream tracking starts automatically. Under the "Statistics" menu item, you'll find a variety of relevant KPIs and can analyze streams in detail.
Clicking on a stream opens an overview with all important metrics – from reach to follower growth.
This way, you remain flexible and keep an eye on all of your influencers’ channels and activities – clearly, precisely, and efficiently.