Learn how to view Creator campaign history
Knowing who you’ve worked with in the past—and how well they performed—is key to building strong, long-term influencer relationships. Whether you're planning a follow-up campaign or evaluating overall success, a clear overview of past collaborations helps you make informed decisions. The IROIN® Influencer Marketing Suite gives you full access to each creator’s campaign history, helping you assess previous partnerships and shape future strategies.
Why tracking campaign participation matters?
Influencer marketing thrives on relevance and performance. But without a structured view of past campaigns, it’s difficult to identify which creators were a good fit, which performed well, and which agreements were most efficient. A centralized campaign history prevents guesswork, helps you avoid repeating mistakes, and lets you build on what has already worked.
Especially in larger teams or across multiple markets, this transparency ensures everyone works with the same knowledge base—making your strategy more consistent and effective.
Insight into the cooperation history
Yes, you can view an influencer's entire collaboration history in the IROIN® Influencer Marketing Suite. This feature not only helps you understand which campaigns an influencer has been active in, but also provides valuable insights to support your decision-making. This allows you to analyze the past to optimally plan future collaborations and build long-term, successful partnerships. Here's how to use the history and what details you can expect.
Where to find it
To view the history, navigate to the profile of the desired influencer in your portfolio. There, in the "Campaigns" section, you'll find an overview of all campaigns to which a creator has been added, allowing you to view all previous collaborations.
You can see at a glance which campaigns an influencer has participated in – including start and end dates. You also receive a detailed compensation overview that transparently shows you the amounts already paid for past collaborations – from traditional fees to bonus payments. You can also directly see which content pieces an influencer has been booked for – and whether the agreed-upon content has already been delivered or is still pending.
Just one click on the campaign name takes you to the respective campaign. There, you can easily view and further process all the stored contributions, such as posts, stories, or videos. This gives you a clear picture of the quality of the collaboration and allows you to make a well-founded assessment of whether a creator is a good fit for future campaigns.
Benefits for your strategy
This comprehensive history helps you make informed decisions for future collaborations. You can identify trends, such as which influencers consistently deliver good results, and thus prioritize long-term partnerships. The data also helps you analyze the effectiveness of your campaigns and identify weak points.
Use these insights to better engage your team and ensure everyone is working from the same foundation. This way, you can optimize your influencer strategy and maximize the success of your marketing projects.
Quality assurance tip
Make it a habit to review the campaign history of key creators before each new collaboration. Cross-check their past performance, communication status, and content delivery. This step helps you prevent misalignments and ensures your selection is based on solid data—not assumptions. If a creator underperformed or communication was challenging, consider these aspects when deciding on future partnerships.